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Custom Shopify theme development A store that
looks like you.

Custom Shopify themes that show your products first and your brand everywhere. Built on Online Store 2.0, with your checkout moved to Checkout Extensibility now that the old checkout is gone.

  • Online Store 2.0
  • Liquid
  • Checkout extensibility
  • Web Pixels
  • Hydrogen option
  • Built to sell
A custom Shopify storefront for a ceramics brand on a laptop, with the product page and cart on a phone
  • Shopify
  • Figma
  • JavaScript
  • CSS
  • HTML5
  • GitHub

The product

A storefront,
screen by screen.

A sample store for a made-up ceramics brand. It is the kind of Online Store 2.0 theme we design and build.

Example Shopify store: a collection page with filters
Example Shopify store: a product page
Example Shopify store: the side cart
Example Shopify store: the checkout

What's included

A theme built
to sell.

Shopify handles the selling. We make the store look like your brand and help it sell more. We also check that nothing still depends on the old checkout Shopify has switched off.

  • Custom theme design

    A store designed around your products and brand. No other store will look the same.

  • Online Store 2.0

    Sections and blocks everywhere, so your team can build and move pages in the editor without code.

  • Built to sell

    Clear product pages, a quick cart and checkout, and the small things that help people buy more, like reviews and related products.

  • Speed

    Lean Liquid code and small files. A store that loads fast on a phone, where most of your customers shop.

  • Migrations

    Moving from another platform or an old theme? We bring your products, content and SEO across without losing rankings.

  • Checkout extensibility

    checkout.liquid and Additional Scripts stopped working on every plan in August 2026. We move you to Checkout UI extensions, Web Pixels and Shopify Functions, and get your tracking working again.

The stack

Shopify, built the way
Shopify intends.

Online Store 2.0 themes and Checkout Extensibility. Designed in Figma and managed with version control.

  • Shopify
  • Figma
  • JavaScript
  • TypeScript
  • HTML5
  • CSS
  • Tailwind CSS
  • Vite
  • GitHub
  • Algolia
  • Google Analytics
  • Lighthouse

Your store should look like yours

A theme from the theme store gets you selling. But it also makes you look like every other store that bought it, and it is hard to change when you want something specific. A custom theme is designed around your products and customers. Your team can also change it freely.

The checkout has changed for everyone

This is hurting a lot of stores right now, often without anyone noticing. Shopify turned off checkout.liquid and the Additional Scripts field for Plus in August 2025. For Basic, Shopify and Advanced plans it was turned off on 26 August 2026. Shopify Scripts stopped working on 30 June 2026. Anything you had added there stopped running: conversion pixels, post-purchase changes and discount rules.

You usually don’t see an error. Instead, Google Ads conversions drop and Meta purchase events go missing, while orders keep coming in. So the problem shows up in your reports, while the store looks fine. We rebuild it the supported way. Checkout UI extensions for changes to the page, Web Pixels through Customer Events for tracking, and Shopify Functions for discount, shipping and payment rules.

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Your store, not a template

Your brand,
on every page.

Custom Shopify themes on Online Store 2.0, built from sections and blocks, so your team can change the store freely. The old checkout is gone, so we also move anything that lived there to Checkout UI extensions, Web Pixels and Shopify Functions.

  • Online Store 2.0 sections and blocks
  • Checkout extensibility migration
  • Web Pixels, so your tracking still works
  • Designed to help you sell

How we work

How we build
your store.

01

Brand and products

We start with your products, your brand and how your customers shop. Then we design the store around that.

02

Design and build

Sections and blocks built in Liquid. You review them as working pages, so you see the real store early.

03

Set-up and testing

We set up the editor so your team can run sales and pages on their own. Then we test on different devices.

04

Launch & grow

A clean launch, then support and improvements as you learn what your customers like.

Behind the build

Design, editing
and speed.

Three things that keep the store fast and easy to change.

  • A Shopify design system in Figma
    Design system Parts designed in Figma first, so every page looks like it belongs together.
  • The Shopify theme editor with sections and blocks
    Theme editor Sections and blocks your team can move around, with sensible limits.
  • A speed report for a Shopify store
    Speed Speed limits checked before launch.
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Run your own store

Your team runs
the store.

With sections and blocks, your team can set up a new sale in a morning. Move collections, change the main image, add a promo bar and take it down again. All in the theme editor, with no developer needed.

  • Sale sections your team can move around
  • Product and collection templates that work for any size of range
  • Still fast in the busiest months

Questions

What people ask
about Shopify themes.

Yes. We build with sections and blocks, so you can add, move and edit pages yourself. A custom theme should give you more control, not less.

Yes. Products, content, customers and SEO. We move stores and rebuild themes all the time.

Usually not. A well-built Online Store 2.0 theme is fast and flexible. We only suggest headless when there is a real reason.

Yes, that is the reason for a custom theme. It is designed for your brand from the start.

Check if you used the Additional Scripts field. It stopped working on 26 August 2026 for plans below Plus (August 2025 for Plus). Google Ads and Meta purchase events stop, but orders keep coming, so it is easy to miss. Moving that tracking to Web Pixels fixes it.

For full checkout UI extensions and the Branding API, yes. Those are Plus features. On Basic, Shopify and Advanced you can still change the Thank you and Order status pages and the checkout style in the checkout editor. We work within those limits.

Get in touch

Ready for a store that sells?

Tell us about your products. We will show you what a store built around them could do.

Start a project

Tell us what is
not working.

A few lines is enough. A real person reads every message and replies by email. Or choose the way that suits you.